by spir@l@dmin | Aug 27, 2021 | Blog
ECQ, MECQ, GCQ, repeat. It’s a pattern we have all become so accustomed to that it almost doesn’t even surprise us when our lifestyles shift so rapidly over and over. About 18 months into the pandemic, Metro Manila still somehow resembles its old self —...
by spir@l@dmin | Jul 6, 2021 | Blog
Remember when we all thought COVID would only last a month? Yup, we’ve all been there. But unlike many of us, companies and industries across the world knew it wasn’t just a seasonal thing — they knew it would become what we know today as the new...
by spir@l@dmin | May 19, 2021 | Blog
Out of Home Media Is Making A Huge Comeback This 2021 — Here’s Why Ah, 2020. What should have been a hopeful, inspiring, and legendary year for all of us ended up turning into just that. Hopeful. Inspiring. Legendary. But for unexpectedly awful reasons. The...
by spir@l@dmin | Apr 14, 2021 | Blog
Best Local OOH Practices: Pandemic Series It’s no surprise that COVID-19 has negatively affected many industries across Metro Manila, but it also gave many brands opportunities to grow. Pre-pandemic times meant overpopulated cities with people spending countless...
by Franco Alvarez | Dec 14, 2020 | Blog
With the various types of advertising available to brands and businesses nowadays, product or service promotions still heavily rely on outdoor advertising. Also known as out-of-home (OOH) advertising, these ads take the form of billboards along highways, poster...
by Franco Alvarez | Dec 7, 2020 | Blog
In this day and age, marketing has turned digital. Due to social media, email, and other related channels’ continued dominance, many business owners have realigned their marketing strategies and lessened their focus on traditional ads. As more and more...
