This guide explores how brands in the Philippines use billboards to boost promotional momentum, from creative campaigns and strategic placement to timing tactics that turn casual glances into store visits and holiday purchases.
How Brands Use Billboards to Boost Promo Momentum During the Christmas Shopping Rush Read More »
These projects are creating unprecedented visibility for brands, opening up prime sightlines for billboards, digital displays, and transit advertising. Here are ten future developments that will redefine OOH opportunities across the country.
Key Takeaways Transit ads help brands make a strong, lasting impact by blending visibility, repetition, and creativity. They reach audiences in motion and turn commutes into brand experiences. Every day, millions of Filipinos move through a rhythm of horns, footsteps, and rushing wheels. Buses crawl along EDSA with passengers staring out their windows. Jeepneys load
While the government’s intention was to regulate gambling promotion, the event revealed something else entirely: OOH advertising works — powerfully, publicly, and persistently.
Online Gaming Billboards: Why Their Dismantling Proves That OOH Advertising Works Read More »
Metro Manila traffic is an untapped goldmine for advertising reach and engagement. Learn how to advertise in Manila’s busy streets effectively!
Turn Metro Manila Traffic into an Opportunity with OOH Media Read More »
Soar to success in 2024 with strategic airport advertising. Elevate your brand visibility with QBF’s tailored solutions. Read our tips here!
How to Excel with Airport Advertising Campaigns in the Philippines Read More »
Digital fatigue can negatively impact your business’ marketing efforts. Fortunately, OOH advertising is here to fight back. Find out how in this article.
What is Digital Fatigue and How Can OOH Advertising Combat It? Read More »
Find your brand’s ideal billboard advertising solution with insights on static vs. digital billboards, their pros, cons, and expert tips in this handy guide!
Static vs Digital Billboard: What Advertising is Best for Your Brand? Read More »
Netflix is refreshing what you think about out-of-home advertising. Be inspired to create share-worthy billboards to capture audience attention in this blog!
How Netflix Uses OOH Billboards to Reach Audiences Read More »
Valentine’s Day is just around the corner and this day is one strong proof that Filipinos are hopeless romantics. As early as first week of February, promos and discounts are already available everywhere. Although things may feel different and limited with how everyone celebrates Valentine’s Day worldwide, expressing our love can never be limited. Special
OUT-OF-HOME ADVERTISING IDEAS FOR VALENTINE’S DAY Read More »
QBF is an OUT OF HOME MEDIA specialist company, with founders who have been in the industry since 2005. We have always tried to keep OOH relevant by finding ways to bring data driven and audience based media plans. We take pride in presenting client specific solutions rather than generic agency “products” whenever we are briefed with OOH requirements. With the integration of Mobile Advertising and Programmatic Digital OOH to our services, our promise is goal is to reach audiences that are on the move, creating a comprehensive OUT OF HOME advertising strategy.